Local SEO expert, agency and consultant services
Looking to hire a local SEO expert? I'm Matthew Boyle, a local SEO consultant offering agency-quality local SEO services without the agency overheads. I help local businesses rank higher in their area by fixing their Google Business Profile, cleaning up citations and building location pages that convert.
Prefer to do it yourself? My free local SEO guide walks through the same techniques I use with clients, tip by tip.
Who we are

Matthew Boyle
Matthew Boyle is a seasoned professional having helped multiple local businesses rank higher in their area and gain new leads and business. He has deep local SEO experience.
View Matthew Boyle's LinkedIn profileWhat a local SEO expert or agency costs
The cost of a local SEO expert who provides consultancy and agency services can depend on the scope of the project and what exactly is needed. Below we have listed the prices we charge for the service. If you wish to have more information then contact us.
| What's included | One-off audit£500 | Monthly service£1,500per month |
|---|---|---|
| Google Business Profile audit | ✓ Included | ✓ Included |
| Local citation and NAP consistency check | ✓ Included | ✓ Included |
| Local keyword and competitor research | ✓ Included | ✓ Included |
| Location page review | ✓ Included | ✓ Included |
| Citation building and clean-up | ✗ Not included | ✓ Included |
| Location pages written and optimised | ✗ Not included | ✓ Included |
| Review generation strategy | ✗ Not included | ✓ Included |
| Monthly local rankings report | ✗ Not included | ✓ Included |
Frequently asked questions about local SEO
Do you charge for local SEO on a fixed-project, hourly or monthly retainer basis?
I don't charge by the hour. My local SEO services come in two fixed-price options: a one-off audit for £500, or a monthly retainer at £1,500 per month.
The audit is a fixed project with a clear end result, so you know the full cost up front. The retainer is a monthly fee for ongoing, hands-on work. If you're not sure which suits you, get in touch and I'll recommend one.
How much time and resources will you need from our team during the research phase?
Very little. Before I start, I'll send you a briefing form with questions about your business, the areas you serve, your Google Business Profile and your main local competitors. Once you've filled that in, I'll take care of the research and only come back to you if I need access to something or have a question.
How long will it take to see results from local SEO?
How long is a piece of string? It depends on the campaign, and it can take anywhere from a few days to several months. Some changes, such as fixing your Google Business Profile or inconsistent business details, can make a difference within days. Others, such as building citations, reviews and location pages that rank, take months.
Once I've reviewed your local search presence, I'll give you a realistic timeline for your situation.
What's the difference between the local SEO audit and the monthly retainer?
With the audit, I'll present you with an audit document full of recommendations, which you or your team can then put into action.
The audit covers:
- Google Business Profile audit
- Local citation and NAP consistency check
- Local keyword and competitor research
- Location page review
With the retainer, I'm hands-on. I'll help with the day-to-day management of your local SEO and we'll have regular check-ins to review progress.
On top of everything in the audit, the retainer includes:
- Citation building and clean-up
- Location pages written and optimised
- Review generation strategy
- Monthly local rankings report
Matthew Boyle
Digital Marketing Consultant · ~20 years experience
Matthew Boyle has over 20 years experience in digital marketing covering a wide range of topic areas. He is available for a one-off consultation or ongoing support.
View my LinkedIn profile